With two decades of groundbreaking work in digital, data, and ecommerce, Niall McKinney is a global expert in fostering digital and ecommerce excellence.
Currently a freelance educator and consultant, he was most recently Chief Growth Officer at Black Crow AI, where he expanded the company’s client base from one to hundreds of leading brands like Skims and Mejuri. Niall started his career in brand management at P&G Beauty, then served as European CMO of Travelocity, overseeing a team of 140. He founded and grew The Knowledge Engineers, a digital training company, securing large clients such as Google and Tencent before its acquisition by AVADO, where he became global president.
Niall has led over 1000 training programs on digital and data excellence and holds a master’s degree from the University of Oxford. He splits his time between New York City and London.